Online Marketing News Blog

July 13, 2022

Content Marketing, Search Engine Optimization

How Using Effective Keyword Marketing to Boost Your Short-Term Campaigns

So, your short-term campaigns just aren’t cutting it. You’ve boosted traffic through paid ads and search engine optimization, but you’re not seeing the conversions you were hoping for. It’s time to take a step back and reassess…

July 7, 2022

Digital Marketing, How-To

How to Build a Short-Term Marketing Campaign

Marketing campaigns are organized, strategized efforts to promote a specific company goal, such as raising awareness of a new product or capturing customer feedback. A short-term campaign will run for only a defined period before its deadline.…

June 15, 2022

Email Marketing

Top Marketing Automation Workflows to Get Better Results

A workflow is a series of steps taken to complete a task, and businesses are full of them. For marketing automation, these workflows deal with the customer journey and the various touchpoints where they experience automated interactions.…

June 14, 2022

Email Marketing

Email List Marketing Maintenance and Why it’s Important

To boost the success of email marketing, you’ll need to ensure you have an updated and well-maintained email list. In this article, we’ll discuss the basics of email list marketing maintenance and why it matters. (more…)

June 7, 2022

Advertising, Digital Marketing

How does Marketing Automation Help Day-to-Day Marketing Efforts?

For your brand’s marketing efforts to achieve maximum results, it needs to be efficient and scalable. One of the easiest ways to streamline your marketing efforts is marketing automation. Automating aspects of your marketing is a key…

June 6, 2022

Inbound Marketing, ,

Encouraging Social Media Adoption and Team Participation within Large Companies

Let’s say that your brand has created a social media strategy and voice that suits your company perfectly. However, now you want your employees to be more active and use their social media accounts and the business…

May 26, 2022

Branding, ,

Social Media Style Guide- Why They’re Important

Social media is a powerful marketing tool. It is where people—your potential customers are the most active. It comes as no surprise that companies and brands can effectively leverage the power of social media marketing for increased…

May 19, 2022

Branding, ,

How a Social Media Strategy Helps You Give Your Brand a Voice

A brand voice needs to be clear, authentic, and consistent across all platforms. It might be challenging to nail it down, but you can use social media strategy to refine and develop the voice. (more…)

May 4, 2022

Responsive Web Design, Search Engine Optimization, Web Design

Web Design and Development Terms Everyone Needs to Know

A user-friendly website will help more users access your webpage. The quality of your business’ web design will determine your online presence. Before you get started, it’s important to have an understanding of web design terms. We’ve…

April 22, 2022

Advertising, Digital Marketing, Remarketing, Search Engine Optimization,

Digital Marketing Terms You Should Know

If you’re new to digital marketing, you may find some of the industry’s jargon to be confusing. Before you get started on a digital marketing campaign, it’s important to have a basic understanding. With hundreds of marketing…

How Using Effective Keyword Marketing to Boost Your Short-Term Campaigns

How to Build a Short-Term Marketing Campaign

Top Marketing Automation Workflows to Get Better Results

Email List Marketing Maintenance and Why it’s Important

How does Marketing Automation Help Day-to-Day Marketing Efforts?

Web Design and Development Terms Everyone Needs to Know

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