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How Social Proof can Win over Quality Customers

Marketers these days underestimate the subtle power of influence as a way to improve conversion rates and attract customers. One easy way to do this is through the use of social proof, which [...]

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5 Ways to Build Brand Loyalty in a Competitive Marketplace

Brands devote tons of time and money to attracting new business, but many fall short when it comes to developing initiatives to retain those customers. If you would like to strengthen your [...]