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Instagram Story Ads Catch the Eye of a Coveted Demographic

In order to reach Millennials, businesses need to advertise where young people are spending most of their time. Today, more than half of Instagram’s one billion monthly active users are between [...]

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The Trick to Turning Instagram Ads into Higher Conversions

More and more brands these days are switching to digital as their primary advertising and marketing hub. They’re using social media especially to reach out to a wider, more diverse concentration [...]