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Why All Businesses Should Consider Email Segmentation

Marketing that lacks the right context is basically useless. If you’ve signed up for a company’s email newsletter expecting to receive helpful content and tips but are constantly being sent sales [...]

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How an Email Blast can Elevate your Marketing Plan

Businesses of all sizes, from every industry, primarily rely on email marketing to assist in reaching out to prospects, attracting leads and turning those same leads into customers. However, [...]

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5 List Building Strategies that Work Every Time

An email marketing database is a crucial business resource, but it must be continually maintained and updated to be effective. If your email list is decaying, these five list building strategies [...]