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How Emotional Marketing Reaches People using Human Feelings

Emotional marketing is a type of promotional campaign that focuses on using human feelings to encourage consumers to attract, interact or even make a purchase. It is a strategy that is used to [...]

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Social Media Trends: Harnessing the Power of Emotion

Stomach-turning anxiety, blood-boiling anger, happiness that makes you feel like you’re floating on a cloud—like it or not, these sentiments, and others, have an enormous influence on your [...]