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Let your Marketing Strategy Shine by Setting SMART Goals

One of the challenges of creating a solid marketing strategy is choosing the right objectives for your team to pursue. It may be difficult to pinpoint an exact endpoint for a project if you are [...]

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How to Cook up a Marketing Plan from Scratch

After coming up with a solid business approach, a sound marketing plan is the next logical step for determining the methods you will use to achieve your goals. This plan is centered around the [...]