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How Dynamic Ad Insertion is Bringing Targeted Ads to your TV

It doesn’t matter how many audience insights you gather, you have to be able to use them wisely. For this reason, many marketers create ads to get their message across and reach a wider audience. [...]

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Why Targeted Advertising is the only type of Advertising we do

If the performance of your ad campaigns is weak, there’s probably a reason. You are not using targeted advertising, a proven way to cost-effectively reach your ideal customers. Find out why [...]