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How to Use Social Media for Small Business Marketing

Do you own a small business and are looking to boost sales and build a loyal client base? Maybe you’re trying to find the best ways to reach your goals while simultaneously being cost-conscious? [...]

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How to Create a Content Marketing Plan for your Brand

Do you feel as though your marketing strategy is lacking? Maybe your marketing plan hasn’t been resulting in the conversions you’ve been looking for? Well, if this sounds like you, it may be time [...]

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The Ins and Outs of TikTok Advertising

While the whole world was on lockdown and people were stuck at home for months, searching for some form of entertainment, TikTok took over the internet. Its viral 15-to 60-second videos of people [...]

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Types of Google My Business Posts and How to Create Them!

Is your small business looking for more ways to engage with potential customers and generate more clicks to your website? Posting on Google My Business isn’t the same as posting on other social [...]

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If I Offer Instagram Shopping, Do I Need A Website?

A plethora of small businesses are popping up all over our social timelines. Skincare products, jewelry, clothes, wall art, and countless products created by talented people are now being sold by [...]

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3 Fundamentals to Creating a Brand

You might have an idea for a business, but it takes a lot to execute a startup. Most of what goes into it is developing your brand. There are three components to creating a brand that will help [...]

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What is User Generated Content?

User generated content (UGC) skyrocketed this past year, and it was fantastic news for brands. With customer-created content and photos, brands have been able to save tremendously on production [...]

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First in Search: Fundamentals of SEO Marketing

Every business should recognize by now that SEO matters. Think about the way that you search for a service. Whether it be a restaurant, auto shop, or dentist, you’re turning to Google to see [...]