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If I Offer Instagram Shopping, Do I Need A Website?

A plethora of small businesses are popping up all over our social timelines. Skincare products, jewelry, clothes, wall art, and countless products created by talented people are now being sold by [...]

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3 Fundamentals to Creating a Brand

You might have an idea for a business, but it takes a lot to execute a startup. Most of what goes into it is developing your brand. There are three components to creating a brand that will help [...]

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What is User Generated Content?

User generated content (UGC) skyrocketed this past year, and it was fantastic news for brands. With customer-created content and photos, brands have been able to save tremendously on production [...]

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First in Search: Fundamentals of SEO Marketing

Every business should recognize by now that SEO matters. Think about the way that you search for a service. Whether it be a restaurant, auto shop, or dentist, you’re turning to Google to see [...]

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Must-Have Content Marketing Skills to Bring Your Marketing to the Next Level

It’s no secret that content marketing is one of the most important practices you can add to your everyday digital strategy. In the digital world we live in today, ensuring your content marketing [...]

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How to Have Successful Marketing Campaigns with your Own Customers

You may think you have your marketing strategy covered, but there is always room for improvement. There’s one specific detail you may be overlooking because it’s right in front of you: your [...]

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All You Need to Know About a Digital Marketing Action Plan

When it comes to marketing of any kind, a plan of action is key to organization. In digital marketing, where many different platforms begin to pile up, a plan is especially helpful. What is a [...]

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The Key to High-Quality Content

Creating high-quality content is a multi-faceted task that, when completed to its fullest potential, can be a massive success. Your content will be ranked higher on search engines like Google or [...]