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5 Benefits of Dynamic Remarketing Campaigns

Did you know 97 percent of first-time visitors to an e-commerce website do not make a purchase? However, these lost visitors do not have to forever disappear into the internet abyss. Dynamic [...]

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How Google Remarketing can Help you Regain Lost Visitors

Recently, remarketing has become one of the hottest trends in digital marketing. It allows brands to show targeted advertisements to users who have already visited or interacted with their site. [...]

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3 Can’t-Miss Online Advertising Strategies for Beginners

Online advertising is primarily used by brands looking to increase the amount of visitor traffic to their company website. The idea is that, by having more users exposed to your brand, visitors [...]

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How Evergreen Content can Result in Everlasting Benefits

For digital marketers, one of the main goals of producing content is that it is compelling and relevant to your target audience. Some content can even be recycled and repurposed past its initial [...]

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Web Ads: Everything You Ever Wanted to Know

As the Internet consumes more and more of Americans’ time, businesses of all sizes are turning to web ads to attract new business prospects. In this blog, we breakdown all the options from social [...]

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What is Retargeting, and what are its Benefits?

Any good sales professional will tell you that persistence is pivotal to closing new business. However, many businesses neglect to apply this principle to their online advertising strategy. In [...]

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Tips for Successful Holiday Marketing Campaigns

As the holiday season quickly approaches, it is important to stay ahead of the competition. Now is the time to launch your holiday marketing campaign to makes sure you effectively reach all of [...]

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Retargeting Your Audience With Google AdWords

We see it all the time in movies: the perfect couple that falls in love at first sight, overcomes some issues and then lives happily ever after. Unfortunately, love at first sight is a rare [...]