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What the Big Tech Hearing Means for the Future of Social Media

If you’ve been keeping up with the latest news, you know about the virtual big tech hearing between Congress and four of the biggest tech CEOs about monopolization. This sounds daunting on its [...]

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The TikTok Ban: What to Believe and the Future of Social Media

The popular video-sharing app is President Trump’s latest target. He has been threatening a TikTok ban or forced sale for a while now. There is also the question of what app will take its place. [...]

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What Happened to Social Media Spending?

You may have noticed that brand presence on social media platforms has been lacking as of late. For many brands, there are individual platforms they are boycotting, which we will address. The [...]

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Why Social Media Week Can Help Turn Around your Social Campaign

Social media is an important aspect of a business’ marketing, because it helps to validate your company. A successful social media presence will allow your target audience to know that your brand [...]

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The Ultimate Guide to Snapchat Marketing During COVID-19

Snapchat, a popular app with 186 million active users, has become a great place for marketers to go to reach a younger audience. On this social media app the audience has the capabilities to [...]

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Why Social Media Advertising is More Essential than Ever

Since everyone is currently self-quarantining, social media is booming. In fact, people are using it to connect more than ever before. This also presents the perfect opportunity for brands to [...]

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How to Protect your Business from Social Media Hacking

Since social media is an important part of business these days, it’s become essential to keep your accounts protected. Consider what would happen if someone else gained access to your accounts. [...]

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What is Byte? And, Will it be the Next Big Thing?

Remember Vine? The short-lived, six-second video platform that gained popularity in 2012. People could record short clips and put them together in a constant loop. After being sold to Twitter, it [...]