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Types of Google My Business Posts and How to Create Them!

Is your small business looking for more ways to engage with potential customers and generate more clicks to your website? Posting on Google My Business isn’t the same as posting on other social [...]

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Google Tools Worth Leveraging for Better Business Promotion

Far too often, business leaders simply don’t have the type digital know-how that is so valuable today. Whether it’s an unfamiliarity with social media marketing, pay-per-click (PPC) or any other [...]

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Explore Consumer Trends with Google’s Rising Retail Categories

Real business promotion is never done on a hunch. Instead, digital marketing agencies mine data to inform decisions throughout the process. From content management systems to social platforms, [...]

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What are Google Penalties, and How can you Avoid Them?

If you’re familiar with sports of any kind, you probably know all about penalties. When a team or player is unsportsmanlike or violates the rules, they are sometimes disciplined according to the [...]

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The Benefits of Keyword Research for Search Engine Optimization

People want convenience and ease in all aspects of their lives. This is to be especially true when it comes to online research. It is said that 75 percent of users don’t even scroll past the [...]

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Google Ads Bidding has Made the Move to First Price Auctions

Google has officially decided to start selling ads on a first price basis. If you’re confused as to what that means, you’ll want to read on to ensure your Google Ads bidding strategy isn’t [...]

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What are Google Snippets, and Why do they Matter?

In order to maintain a consistent flow of website traffic from search engines, you have no choice but to keep up with Google’s ever-changing features. This includes not just algorithm updates, [...]

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What is Google Ads, and What are its New Innovative Features?

Since Google launched AdWords in 2000, the internet, businesses, audiences and the way that audiences and businesses interact on the internet have changed drastically. As a way to keep up with [...]