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The Importance and Benefits of Event Marketing

Bringing in new customers to your local business can have its challenges, but hosting a local event for your business is the perfect opportunity to do so. If your business is holding a grand opening, having a storewide sale, charity event, or [...]

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The Pros and Cons of Buying Website Traffic

Business owners are always looking for ways to increase traffic to their websites. While organic SEO tactics are essential to a long-term content strategy, results aren’t instantaneous. Paying for traffic can serve as a good short-term strategy [...]

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Fat Guy Media’s Favorite Back to School Ad Campaigns

With summer (unfortunately) winding down soon, kids and young adults across America are beginning to make their way back to school for the next year. And that means they have their fair share of new school supplies, clothing and other items to [...]

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How to Use Social Media for Small Business Marketing

Do you own a small business and are looking to boost sales and build a loyal client base? Maybe you’re trying to find the best ways to reach your goals while simultaneously being cost-conscious? If this sounds like you, we have some great news! [...]

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The 3 Types of Websites to Highlight Your Business

When it comes time to develop a website for your company, one of the first steps you need to take is to determine what type of website will best align with your business goals. Knowing what website you want before starting on the design and [...]

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What is Splash Page, and How Does it Differ from a Landing Page?

Back and better than ever, splash pages can be the difference-maker between a good and bad impression with a new website visitor. However, they can often be mistaken with landing pages, and many people aren’t fully aware of what constitutes a [...]

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The Elements of a Website Optimized for Online Lead Generation

When looking to optimize your website, there are many different elements to consider incorporating into the design. Although color schemes are very important, it pays to consider how potential customers will move through the buyer’s journey. [...]

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A Beginner’s Guide to B2B Website Design in 2021

Now that the Internet is most people’s first stop for information, it’s time to give some serious consideration to the impression you are making on potential customers online. If you think your internet presence might be more of a liability than [...]