Online Marketing News Blog

October 3, 2017

How Product Marketing Builds Pre-Launch Customer Awareness

Why do some new products fail and others flourish? The reason is often whether or not the company has an effective product marketing strategy. This specific type of promotion aims to create a pre-launch buzz that increases…

September 29, 2017

Instagram, Snapchat, ,

Snapchat vs. Instagram Stories: Which is Best?

There’s a bit of debate amongst marketers over Snapchat and Instagram Stories. While both offer virtually the same content format (temporary visuals that disappear after 24 hours), there are some noteworthy differences between the two platforms. Let’s…

September 27, 2017

Branding, Inbound Marketing,

How Visual Marketing Helps your Social Media Strategy Shine

By nature, human beings are visual animals. Our brains process images 60,000 times faster than text. We also recall six times more visual information three days after seeing it. For these reasons and many others, social media…

September 25, 2017

Advertising, Branding, Digital Marketing, Inbound Marketing, Industry

Famous Marketing Quotes that will Teach You a Thing or Two

Sometimes, if you’re in need of a little guidance, it doesn’t hurt to follow the lead of industry legends and professionals who have already found tremendous success in this field. Their years of experience has provided them…

September 22, 2017

Web Design

Why Web Maintenance Services are Necessary Today

You know the importance of having a website for your business, but if your website never evolves and adapts, it’s almost as bad as not having one at all. For that reason, it’s absolutely necessary to have…

September 19, 2017

Content Marketing, Facebook, Instagram, LinkedIn, , , Twitter

Fat Guy Uncovers the Best Times to Post on Social Media

One of the most challenging elements of managing a social media account is determining the best times to post. If you post during off-hours, you run the risk of low engagement. As a result, your followers may…

September 18, 2017

Digital Marketing, Inbound Marketing, Industry

Marketing Psychology Tactics you don’t need a Ph.D to Learn

There is more to inbound marketing than meets the eye. Whether you realize it or not, marketing psychology principles influence the way every campaign is conducted. Behind every hashtag or headline, core concepts, like the power of…

September 15, 2017

Digital Marketing, Google, Inbound Marketing

Why using Google Analytics is a Digital Marketing Must

If you’re a business owner looking to make your mark on the digital world, a website is the obvious first place to start. By creating a focal point of your online efforts, you will be able to…

September 13, 2017

Blogging

The Fat Guy’s (Un)Official List of the Best Food Blogs Ever

If the Fat Guy knows anything (besides online marketing and web design), we know a good meal when we see one. Whether it is chili dogs on opening day or roasted pig at the company anniversary party,…

September 11, 2017

Content Marketing

What is Content Marketing, and how does it Generate more Business?

The question “What is content marketing?” is one we field from both fresh, new leads and longtime clients often, probably because it’s difficult to understand with just a sterile definition. In this blog, we seek to clarify…

How Product Marketing Builds Pre-Launch Customer Awareness

Famous Marketing Quotes that will Teach You a Thing or Two

Why Web Maintenance Services are Necessary Today

Marketing Psychology Tactics you don’t need a Ph.D to Learn

Why using Google Analytics is a Digital Marketing Must

The Fat Guy’s (Un)Official List of the Best Food Blogs Ever

What is Content Marketing, and how does it Generate more Business?

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