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case study
November 8, 2017
Branding, Digital Marketing, Inbound Marketing, Industry, Lead Generation, Sales

How Using a Case Study can Generate Leads and Create Clients

It can often be difficult for brands and companies to put into words how their products or services can benefit their target audience. After all, why should someone buy something if they’re not going to get any…
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sales funnel
November 6, 2017
Inbound Marketing, Sales

The Hidden Secrets of Profitable Online Sales Funnels

Although content is king, inbound marketing’s real breadwinner is the sales funnel. By learning the secrets of this proven strategy, you can transform your website into a conversion-making machine. (more…)
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Social Media Fails
November 3, 2017
Branding, Facebook, Industry, Social Media, Social Media Marketing, Twitter

4 Social Media Fails and Blunders that We Won’t Soon Forget

If you operate your own personal social media accounts, you know that mistakes are bound to happen here and there. When an ordinary user messes up on a post, there are hardly any major consequences. However, when…
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what is google adwords
November 1, 2017
Advertising, Google

What is Google AdWords, and what are its Benefits?

Google AdWords is one of the best ways for businesses of all sizes and industries to bring traffic to their websites. However, because of its somewhat confusing nature, business owners and novice marketers often ask us, “What…
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web design mistakes
October 30, 2017
Digital Marketing, Responsive Web Design, Web Design

3 Common Web Design Mistakes to Avoid at all Costs

If your company is looking to enter the world of digital marketing, they’re going to need a website to serve as the focal point of their online presence. Ideally, a fully optimized site will accurately represent a…
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search marketing
October 27, 2017
Digital Marketing, Geo Marketing, Inbound Marketing, Industry, Search Engine Optimization

A Comprehensive Guide to Local Search Marketing for Business

Since tons of consumers are using search engines to find businesses in their area, it’s more vital than ever to implement local search marketing strategies like SEO in order to stand out and be found. By fully…
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what is a white paper
October 25, 2017
Content Marketing, Inbound Marketing, Lead Generation

What is a White Paper, and how can it Generate High-Quality Leads?

For generating qualified leads through content marketing, there are few tools as effective as white papers. What is a white paper, you ask? We’ll explain. (more…)
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website builder
October 23, 2017
Branding, Digital Marketing, Lead Generation, Search Engine Optimization

Is it Better to Use a DIY Website Builder or Hire a Pro?

For those trying to ramp up their digital marketing efforts, a well-designed and fully-optimized website is a great place to start. Not only will it serve as the focal point of your online presence, it’s also the…
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integrated marketing
October 20, 2017
Branding, Inbound Marketing

Integrated Marketing: a Powerful Combination of Promotional Tools

Disjointed marketing campaigns that have inconsistent messaging are destined for failure. At best, consumers will be uninterested. At worst, they will be confused, and end up with a negative impression of your brand. By understanding how integrated…
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buy followers on instagram
October 18, 2017
Facebook, Instagram, Social Media Marketing, Twitter

Should I Buy Followers on Instagram, Twitter or Facebook?

If your business is new to social media, you may feel a little insecure about your follower count. You might be thinking that if you could reach 1,000 followers, or some other plateau, you would start seeing…
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