Online Marketing News Blog

January 16, 2017

Content Marketing, General, Lead Generation,

Boosting Conversion Rate with Proven Landing Page Tactics

Landing pages are one of many digital marketing tools that companies use to improve their lead generation and turn website visitors into paying customers. Its effectiveness is measured by a conversion rate, the percentage of visitors who…

January 12, 2017

Branding, Industry

5 Ways to Build Brand Loyalty in a Competitive Marketplace

Brands devote tons of time and money to attracting new business, but many fall short when it comes to developing initiatives to retain those customers. If you would like to strengthen your business in the New Year,…

January 11, 2017

Digital Marketing, Facebook, Inbound Marketing, , Twitter

3 Essential Social Media Statistics to Keep in Mind

Social media is one of the most important tools for companies looking to establish an online presence and more involved interactions with their target audience. However, it’s also valuable for expanding reach and revenue. To ensure that…

January 9, 2017

Advertising, Digital Marketing, Inbound Marketing, Search Engine Optimization,

A Brief History of Inbound Marketing

Since we’re so immersed in inbound marketing every single day, it’s kind of strange to think there was a period of time where it didn’t exist. In this blog, we’ll take a trip through history to understand…

January 6, 2017

Branding, Content Marketing, General, Google, Search Engine Optimization,

4 Reasons Why Google Plus Marketing is Still Relevant

Since its original conception, it’s been no secret that Google Plus (Google+) hasn’t gained the same traction or popularity as other similar social media platforms. However, with over 111 million users still active, there are still plenty…

January 4, 2017

Advertising, Content Marketing, Email Marketing, Inbound Marketing

A Glimpse into the Future of Digital Marketing Communication

As an inbound marketing and web design agency, we’re constantly thinking about upcoming opportunities to seize. We just published a blog about the 2017 web design trends we’re excited for, and now we’re ready to turn our…

January 1, 2017

Responsive Web Design

Mobile Friendly Web Design Set to Dominate 2017

You can’t go anywhere today without seeing a mobile phone. In fact, there are more mobile phones in the world than human beings. As their use explodes, businesses without a mobile friendly website may be missing out…

December 28, 2016

Responsive Web Design, Web Design

7 Web Design Trends Predicted for 2017

2016 was great for us at Fat Guy Media, but we’re ready to close it out and ring in the next year. We’re excited for all the new opportunities 2017 will bring, especially these seven web design…

December 26, 2016

Digital Marketing,

The 2016 Viral Marketing Campaigns We Can’t Stop Talking About

From a $250 budget video to a Super Bowl ad spot, viral marketing is funny, memorable and completely unexpected. Our favorite campaigns, like these four below, raised brand awareness as they spread like wildfire across social media.…

December 23, 2016

Branding, Digital Marketing, Inbound Marketing,

Easy Ways to Build a Top-Notch Brand Reputation

Digital marketers have a responsibility to uphold and maintain their clients’ brand reputations. When a business has a strong brand, they’re typically chosen over competitors whose brands are lacking. Here are some tips to help solidify your…

5 Ways to Build Brand Loyalty in a Competitive Marketplace

A Glimpse into the Future of Digital Marketing Communication

Mobile Friendly Web Design Set to Dominate 2017

7 Web Design Trends Predicted for 2017

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