Online Marketing News Blog

July 24, 2019

Why an SEO Website is a Necessity for All Businesses

When building out your company’s website, you must decide whether or not to incorporate search engine optimization (SEO). Well, right off the bat, the answer is a resounding yes. As web design and digital marketing professionals, we…

July 22, 2019

Digital Marketing

Marketing to Gen Z: A Fresh Approach to Attracting a Young Audience

Did you know that experts estimate that Generation Z will soon represent nearly 40 percent of all customers? These young people, who were born after 1995, are already reshaping how products are bought, sold and promoted. To…

July 19, 2019

The Top Instagram Influencer Fails of All-Time: A Deep Dive

Love them or hate them, social media influencers are here to stay, especially on Instagram. Don’t believe me? Go ahead and scan your feed right now. Chances are that you’ll probably see sponsored posts for FitTea, hair…

July 17, 2019

Search Engine Optimization

3 Reasons why Voice Search Optimization is not Optional

Once a novelty, voice search just might be the marketing opportunity of the moment. It now accounts for about $2 billion a year in consumer spending. If you haven’t already, it’s time to consider including voice search…

July 15, 2019

Blogging, Content Marketing, Search Engine Optimization

How a Content Audit can Improve your Marketing Strategy

While constantly creating new content and distributing it onto all of your channels is an important aspect of marketing, have you ever thought about what’s happening to your old content? The last thing you want is for…

July 12, 2019

Advertising

Search vs. Display Ads: What You Really Need to Know

It doesn’t matter whether you’ve been advertising for decades or months, choosing the right kind of digital advertising campaign is never easy. If you end up picking the wrong method, you could jeopardize the success of your…

Social Media with different social channels

July 10, 2019

Instagram, LinkedIn, Search Engine Optimization, Snapchat, , , Twitter, Video Marketing, YouTube

The Benefits of Utilizing Social Media Video for Marketing

It’s no surprise that in our modern day, social media marketing is becoming one of the most useful methods for business promotion. With the ability to reach large sums of people, at a minimal cost, for both…

July 8, 2019

Blogging

The Basic Benefits of Blogging every Business can Enjoy

Are you unhappy with your business’ search rankings? Are you hoping to generate leads from your website? A blogging strategy might be the digital marketing solution your company needs. The benefits of blogging, which have been well-documented,…

July 5, 2019

Content Marketing, Digital Marketing, Email Marketing, Geo Marketing, Inbound Marketing, Lead Generation, Sales

Why a Lead Nurturing Strategy is Important for All Businesses

It’s not possible for a marketer to attract a potential client and turn them into a buying customer every time, at least, not without putting in a little effort. The ultimate goal, is that any lead you…

July 3, 2019

4 Savvy LinkedIn Marketing Tips for Brands to Live By

On social media, platforms like Facebook, Twitter and Instagram usually receive the most attention from brands. However, depending on your field or industry, relying only on them may not always be the best idea. Sometimes, other sites…

Marketing to Gen Z: A Fresh Approach to Attracting a Young Audience

3 Reasons why Voice Search Optimization is not Optional

How a Content Audit can Improve your Marketing Strategy

Search vs. Display Ads: What You Really Need to Know

The Basic Benefits of Blogging every Business can Enjoy

Why a Lead Nurturing Strategy is Important for All Businesses

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