Online Marketing News Blog

March 22, 2019

Paid Content is now a Pivotal Part of Business Promotion

It’s common for a small business owner to try digital marketing on their own at first. More often than not, they post for a while on Facebook and then quickly lose momentum. Feeling frustrated, they often quit,…

March 20, 2019

Web Design

3 Essential UX Web Design Trends that will Shape 2019

Just like any other product or service, a brand’s website should be built for the benefit of the user. When a website is too complex, confusing or hard to use, a brand will lose their audience’s attention,…

March 19, 2019

Advertising, Digital Marketing, Google

Google Ads Bidding has Made the Move to First Price Auctions

Google has officially decided to start selling ads on a first price basis. If you’re confused as to what that means, you’ll want to read on to ensure your Google Ads bidding strategy isn’t costing you more…

March 18, 2019

General

SEO Writing Elevates your Website to the Next Level

No company reaches the first page of a search engine by accident. To get picked up by Google’s advanced algorithm, your website must have high quality SEO writing. This proven inbound marketing strategy has helped countless companies…

March 15, 2019

Why Social Selling is Actually a Smart Sales Solution

Since cold calling is dead and gone, marketers and advertisers have begun to explore new avenues for finding and reaching out to prospects. In fact, one of the most popular methods right now is called social selling.…

March 13, 2019

Web Design

What you’re Missing if you don’t have a Mobile Website

Mobile websites are not really an option anymore. They are a necessity. Those who choose not to upgrade risk losing out visits from the more than three-quarters of Americans who now own a smartphone. Whether you are…

March 11, 2019

Digital Marketing

How an Integrated Marketing Campaign Appeals to Users

When it comes to promoting your company, you have to position your message where your audience will see it. However, these days, a simple email just won’t cut it. Brands must create unified, cohesive content and messaging…

March 8, 2019

Branding

What NOT to do when Building your Brand Image

Even though it can’t be seen, a brand image is one of your company’s biggest assets. Through careful planning, it can be built and improved like any other part of your branding. But, in order to do…

March 6, 2019

Digital Marketing

The Best St. Patrick’s Day Marketing Campaigns of All-Time

When it comes to holidays, it isn’t uncommon for brands and businesses to use the occasion for promotion or advertising. Therefore, St. Patrick’s Day is no different. Brands everywhere will be trying their luck (of the Irish)…

March 4, 2019

Twitter

More than a Gimmick, Twitter Video is a Marketing Must

Twitter is a tough place for a business to build an audience. With hundreds of thousands of tweets published every minute, it might feel like no one is listening to you at all. But, don’t give up…

Paid Content is now a Pivotal Part of Business Promotion

3 Essential UX Web Design Trends that will Shape 2019

Google Ads Bidding has Made the Move to First Price Auctions

SEO Writing Elevates your Website to the Next Level

What you’re Missing if you don’t have a Mobile Website

How an Integrated Marketing Campaign Appeals to Users

What NOT to do when Building your Brand Image

The Best St. Patrick’s Day Marketing Campaigns of All-Time

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