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Mobile Web Design
October 15, 2018
Web Design

4 Essential Mobile Web Design Benefits for Digital Marketers

These days, users are exploring the internet in new and exciting ways. Recently, people have begun to access the internet on-the-go, namely with cell phones, tablets and watches. Therefore, it’s important that your company embraces complete mobile…
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what is reddit
October 12, 2018
Digital Marketing

What is Reddit, and is it good for Digital Marketing?

It has been described as the “front page of the Internet,” yet even many regular web surfers couldn’t answer the question “what is Reddit, and what does it do?” Although it may be the least known of…
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Brand Logo
October 10, 2018
Branding

4 Reasons Why your Brand Logo is Really that Important

Creating a unique logo is one of the most essential tasks when starting a business, right after creating a name. This visual representation of your company will hopefully become how most consumers recognize you. However, a brand…
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business marketing
October 8, 2018
Digital Marketing

7 Inexpensive Small Business Marketing Ideas

Small marketing business goals can still be acheived even if money is tight. There are plenty of affordable promotional strategies that can still deliver impressive results. (more…)
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who created instagram
October 5, 2018
Instagram

The Story of the Two Pals Who Created Instagram

Since Facebook purchased Instagram for $1 billion in 2012, it has grown an estimated 100 times in value. However, the photo-sharing app wasn’t always such a social media behemoth. The two Stanford fellows who created Instagram started…
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Snapchat News
October 3, 2018
Social Media Marketing

Snapchat News: An Amazon Partnership and Voter Registration

In the world of social media, platforms change rapidly. They are always trying to gain the upper hand on competitors by rolling out new and exciting technology. For instance, Snapchat has recently introduced visual search with Amazon,…
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brand positioning
September 28, 2018
Branding

5 Classic Examples of an Effective Brand Positioning Strategy

Success in business isn’t always determined by who has the best products or services. Branding plays a larger role than you might expect. From corporate behemoths right down to local small businesses, every company can benefit from…
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google snippets
September 26, 2018
Google, Search Engine Optimization

What are Google Snippets, and Why do they Matter?

In order to maintain a consistent flow of website traffic from search engines, you have no choice but to keep up with Google’s ever-changing features. This includes not just algorithm updates, but Google snippets as well. (more…)
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Customer Engagement
September 24, 2018
Social Media Marketing

How to Improve Customer Engagement with Social Media

Social media is one of the digital world’s primary platforms for brand marketing. For the most part, it’s how new consumers discover and develop relationships with brands. Unfortunately though, far too many brands have the wrong approach.…
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brand development
September 21, 2018
Branding

Brand Development Tips for Businesses of all Sizes

Nike wasn’t built in a day. It has become one of the world’s most recognizable companies, because of its distinctive brand development. From the iconic “swoosh” logo to the memorable “Just Do It” tagline, Nike’s brand may…
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