Online Marketing News Blog

February 8, 2017

How Social Proof can Win over Quality Customers

Marketers these days underestimate the subtle power of influence as a way to improve conversion rates and attract customers. One easy way to do this is through the use of social proof, which refers to the positive…

February 6, 2017

General, Google, Industry, Lead Generation

Google My Business Pages Connect Companies and Customers

Business owners are constantly working to get their name in front of as many customers as possible. Today, that’s possible on a larger scale by establishing an online presence with Google My Business, one of the leading…

February 3, 2017

, Video Marketing

The Best Free Photo and Video Editing Apps for Mobile

Many marketers are not exactly experts in the arts of photography and videography, yet they are still under pressure to produce exceptional visual content to keep their digital brands thriving. Luckily, there are a number of photo…

February 2, 2017

Advertising, Digital Marketing

How to Design Business Cards People will not Throw Away

Everybody has a rolodex of business cards they never use. Each card is as unmemorable as the next. Most are eventually thrown away. The challenge for companies is to design business cards that drive interaction. If your…

January 30, 2017

Advertising, Branding, General, Long Island

How can Outdoor Advertising Help Improve your ROI?

Marketing campaigns aren’t always limited to the digital world. There are plenty of other opportunities to get your company’s name out there. One way is through outdoor advertising with billboards, taxi tops, vehicle wraps and more. Just…

January 27, 2017

Branding, General, Long Island, Responsive Web Design, Web Design

Finding the Right Long Island Web Design Agency

When a company is looking to stand out in their industry, it is essential that they start by creating an online presence for themselves with digital marketing. One of the most important elements of digital marketing is…

January 25, 2017

Advertising, Inbound Marketing, Lead Generation, Remarketing

5 Ways to Use Retargeting Ads for Quality Lead Generation

Any marketer who’s been in the game for a while knows that simply generating leads will not suffice. If you’re attracting leads who are never going to become customers, you’re wasting time and money. These retargeting (or…

January 23, 2017

Inbound Marketing, Lead Generation

The 5 Call-to-Action Buttons Every Website Must Have

Inbound marketing is all about lead generation. It starts with user-friendly web design and informative blogging, but ultimately it’s the call-to-action that really matters. These call-to-action buttons, which come in many shapes, sizes and types, have the…

January 20, 2017

Search Engine Optimization,

The Benefits and Drawbacks of Using a URL Shortener

Any business who uses social media as part of a marketing strategy understands the importance of linking to websites, including external sources. As, your social media following begins to gain traction, the time comes to consider whether…

January 18, 2017

Inbound Marketing, Search Engine Optimization, Web Design

Why your Organic Website Traffic May be Declining

Strong organic website traffic is a gift that keeps on giving. Until one day, it starts to slip away. But, this decline is rarely an accident. It is usually caused by one or more of these correctable…

Google My Business Pages Connect Companies and Customers

How to Design Business Cards People will not Throw Away

How can Outdoor Advertising Help Improve your ROI?

Finding the Right Long Island Web Design Agency

5 Ways to Use Retargeting Ads for Quality Lead Generation

The 5 Call-to-Action Buttons Every Website Must Have

Why your Organic Website Traffic May be Declining

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