Online Marketing News Blog

May 22, 2014

Google Plus Stories and Movies: Changing Online Experience

I don’t know about you, but the first time I encountered Auto Awesome on Google Plus Stories, I thought someone was playing a joke on me. I took a photo of a bunch of our client’s taxis…

May 21, 2014

Content Marketing, Digital Marketing, Facebook, General, Instagram, Pinterest, , Twitter

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The Value of Visuals on Social Media

We already know how important it is to be clear and concise in your marketing efforts, but how can you cut your message to even fewer words? That saying, “A picture’s worth a thousand words,” may, in…

The Dos and Don'ts of Ad Recall @FatGuyMedia

May 17, 2014

Content Marketing, Digital Marketing, Instagram, , YouTube

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The Dos and Don’ts of Ad Recall

Instagram advertising is still in its infancy, having only been operational for the last six months, and being open only to a handful of big brand names, such as Ben & Jerry’s, General Electric, and Michael Kors.…

May 9, 2014

Industry

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The Only Reason Why Having a Website Matters

In the world of digital marketing, people could list reasons why having a website matters. But the bottom line is that only one of those reasons matter. When you’re a business owner, you know that time is…

May 8, 2014

Content Marketing

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How I Met Your…Buyer Personas? A HIMYM Spin on Content Marketing

One of the most important steps in modern marketing is constructing buyer personas — fictional characters that represent your ideal customers. It’s likely that your product or service would be useful to a wide variety of clientele,…

How a Small Coffee Company Totally Owned a Reddit Promo

May 6, 2014

Content Marketing, Digital Marketing, Industry,

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How a Small Coffee Company Totally Owned a Reddit Promo

Social media has had a profound impact on the marketing industry at large. We look to big name companies and their hugely successful social media campaigns, like Oreo’s viral masterpiece “Dunk in the Dark,” but how do…

Fat Guy Takes LI: Getting Healthy with Nutrish Mish!

May 1, 2014

Industry

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Fat Guy Takes LI: Getting Healthy with Nutrish Mish!

Even though it only just started warming up outside, bikini season will be here before we know it. After the unbearably cold winter we’ve had, battling winter vortex storm after storm, we might’ve packed on a few…

Can a Last Second LinkedIn Mobile Push Save the Network's Future? @FatGuyMedia

April 30, 2014

Industry, LinkedIn

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Can a Last Second LinkedIn Mobile Push Save the Network’s Future?

LinkedIn is in danger, and they know it. Like an angry badger backed into a corner, the professional social network has lashed out with a revamped mobile push that has seen the platform grow from 277 million…

Facebook Paper: How App Developers can learn from Mars One | Photo via facebook.com/paper

April 24, 2014

Content Marketing, Facebook

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Facebook Paper: How App Developers Can Learn from Mars One

Paper was supposed to be Facebook’s saving grace. Instead, it has potentially become the latest catastrophe in a long line of failed Facebook products. According to Mashable, Paper dropped out of the top 1,500 free iOS apps…

April 22, 2014

Facebook,

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Facebook’s Nearby Friends Takes Cyber-Stalking to a New Level

Facebook just got a whole lot creepier. Last Thursday, the social media giant announced Nearby Friends, a new software package (built into Facebook’s mobile app) that will allow you to see where your friends are up to…

The Only Reason Why Having a Website Matters

How I Met Your…Buyer Personas? A HIMYM Spin on Content Marketing

Fat Guy Takes LI: Getting Healthy with Nutrish Mish!

Can a Last Second LinkedIn Mobile Push Save the Network’s Future?

Facebook Paper: How App Developers Can Learn from Mars One

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