Online Marketing News Blog

September 19, 2018

SEO and SEM: What they are and How they Influence Each Other

For successful digital marketing, you need a strategy that involves some combination of search engine optimization and search engine marketing. Unfortunately though, many marketers don’t realize that they can be used in conjunction with each other to…

September 17, 2018

Web Design

3 Web Design Ideas any Business can Steal

Your business’ website is a digital representation of your brand—a 24-hour, online storefront that is often the first impression potential customers have of your company. These web design ideas can help make that first impression a positive,…

September 14, 2018

Search Engine Optimization

Link Building Strategies that can Boost your Search Ranking

By now, you’ve probably implemented just about every recommended SEO tactic under the sun. However, have you heard about backlinks? If not, read along to find out about what they are, what they do and some common…

September 12, 2018

Blogging

Why Business Blogs are an Effective Marketing Tool

Content marketing changes constantly. Cheesy trends such as clickbait headlines and the “pivot to video” have failed. The business blog, however, is a highly-accessible medium that will never die, perfect for both attracting a new audience and…

September 10, 2018

Advertising

Why Targeted Advertising is the only type of Advertising we do

If the performance of your ad campaigns is weak, there’s probably a reason. You are not using targeted advertising, a proven way to cost-effectively reach your ideal customers. Find out why businesses of all sizes are saying…

September 7, 2018

Digital Marketing

The Rule of 7 in the Digital Age

No company turns every person into a visitor on their first interaction. The Rule of 7, which argues that prospects should hear or see an advertiser’s or marketer’s message seven times a day, has been around for…

September 5, 2018

9 Facebook Marketing Tips from the Pros

Facebook is a top digital marketing destination. But, to get results, you need to know how to play the game. From Messenger to Dynamic ads, these nine Fat Guy approved Facebook marketing tips will help you beat…

September 4, 2018

How a Social Advertisement Amplifies your Digital Marketing

Unfortunately, it’s hard to truly succeed in digital marketing with just organic content anymore. These days, you must also utilize social media marketing to reach larger audiences and magnify your overall messaging. On platforms like Facebook and…

August 24, 2018

Web Design

5 Ways Web Design and Development Improves Conversion Rate

A professionally designed website doesn’t just look good, it can also improve your visitor conversion rate. From calls-to-action to A/B testing, the modern web design and development process is focused on driving potential customers through your sales…

August 22, 2018

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Facebook Augmented Reality Ads Are Here to Stay

It was only a matter of time. Augmented reality—like those Snapchat filters that make you look like a dog—has invaded digital advertising. Facebook augmented reality ads started off as a test, but they may soon be a…

SEO and SEM: What they are and How they Influence Each Other

3 Web Design Ideas any Business can Steal

Link Building Strategies that can Boost your Search Ranking

Why Business Blogs are an Effective Marketing Tool

Why Targeted Advertising is the only type of Advertising we do

The Rule of 7 in the Digital Age

5 Ways Web Design and Development Improves Conversion Rate

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