Online Marketing News Blog

May 3, 2016

How to Scale a Marketing Campaign

Smart marketing managers know that a profitable marketing campaign is a beginning not an end, because campaigns can always be scaled in size and scope. With these simple, proven strategies, you can create a road map that grows…

April 29, 2016

General

4 Undeniable Benefits of Content Management Systems

Developing and handling a website is not the easiest task in the world, even for web design experts like us. However, there are glorious pieces of software out there that make website operation easier. They are known…

April 27, 2016

Digital Marketing, Geo Marketing

Geofencing, a Hi-Tech Way to Attract Nearby Shoppers

As a business owner, you are always looking for newer and more successful ways to reach potential customers. You may have already tried options like updated signage or flash sales, but these methods can be ineffective, impersonal…

April 25, 2016

Digital Marketing

Effective Marketing Strategies that Increase Your Contact List

Marketing has become a crucial tool for businesses. At the most basic level, effective marketing strategies spread awareness and motivate people. If you’re trying to grow your company’s contact list, or simply increase its visibility, these strategies…

April 22, 2016

General

Get Visual with these Video Marketing Tips

A solid video marketing strategy can do a lot to establish your brand as a trustworthy one. Well-executed video looks sharp and provides easy-to-consume content for your viewers. Before you start producing videos of your own, brush…

April 20, 2016

Advertising

Media Buying 101: A Fat Guy Academy Course

Media buying is an important aspect of digital marketing, which not everyone fully understands. Although it requires an initial investment, media buying can bring in significant traffic and revenue for your business. In media buying 101, we’ll…

April 18, 2016

Digital Marketing, Inbound Marketing, Lead Generation

A Beginners Guide to Marketing Conversion Rates

Inbound marketing is a proven method for increasing businesses’ visitors, leads and customers. Through a process of attraction, visitors become new sales prospects. By monitoring conversion rates, you can track and improve your marketing campaigns. (more…)

April 15, 2016

General

B2B Marketing Tactics to Succeed in the Digital Age

Marketing to another business, is of course, different from marketing to a consumer. Businesses are focused on increasing their profits, while consumers often seek to buy products and services based on emotion (when they’re happy, sad, hungry,…

April 13, 2016

Why it’s Time to Reevaluate Your Social Media Strategy

Social media is now a top destination for instant updates on everything from friends to politics to sports. As more businesses are taking advantage of the opportunity to promote there, an outdated social media strategy has become…

April 11, 2016

Digital Marketing, Industry

B2B vs B2C: A Marketing Comparison

When you start a business, it’s critical to understand the differences between marketing to another business and marketing to a customer, also known as B2B vs B2C. Strategies that work with one group are not likely to…

How to Scale a Marketing Campaign

4 Undeniable Benefits of Content Management Systems

Geofencing, a Hi-Tech Way to Attract Nearby Shoppers

Effective Marketing Strategies that Increase Your Contact List

Get Visual with these Video Marketing Tips

Media Buying 101: A Fat Guy Academy Course

A Beginners Guide to Marketing Conversion Rates

B2B Marketing Tactics to Succeed in the Digital Age

B2B vs B2C: A Marketing Comparison

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