Online Marketing News Blog

April 13, 2018

Facebook Privacy Scandal Lands Zuckerberg in Capitol Hill Hot Seat

Facebook CEO Mark Zuckerberg was grilled by Congressional lawmakers for 10 hours over two days this week in response to a Facebook privacy scandal in which the data of 87 million of its users was compromised. (more…)

April 11, 2018

How to Develop a Social Media Content Calendar

The Fat Guy Media team has been engaging in social media marketing for quite a few years. We’ve had some great successes and stinging failures—all of which taught us valuable lessons. Perhaps the most important was how…

April 9, 2018

Search Engine Optimization

4 Reasons to Conduct an SEO Audit in the Near Future

Just like you go to the doctor for customary check-ups, your website also requires routine inspections to ensure its general health and functionality. For instance, an SEO audit will point out issues and suggest solutions that can…

April 6, 2018

Web Design

Graphic Design vs. Web Design: how are they Different?

As an agency that does both, we’ve seen the graphic design vs. web design issue confuse quite a few people. In this blog, we’d like to clear up a few key differences to make communication clearer. (more…)

April 4, 2018

Web Design

The Ins and Outs of Using Stock Photography on your Website

At first, stock images were all the rage. In recent years, they have gained a reputation for being almost too generic to get your point across. The fact of the matter is that using stock photography is…

April 2, 2018

Instagram,

How your Business can take Advantage of Instagram Insights

Instagram Insights is a convenient tool that helps your business learn about its performance on this essential social media marketing platform. It’s available to any company looking to analyze how well their target audience is interacting with…

March 28, 2018

Content Marketing, General

5 Great Ways to Repurpose Content for New Audiences

Content marketing is critical to interacting with your audience and building SEO authority. However, content creation isn’t typically a quick process. It requires time and resources. That’s why we’re discussing a few ways you can repurpose existing…

March 26, 2018

Advertising

How Pay Per Click Marketing Complements any Campaign

Inbound campaigns on rarely built on a single service, like pay per click marketing. Instead, PPC is usually run in conjunction with other services to deliver a comprehensive campaign. With this strategy, paid search ads complement the…

March 23, 2018

Digital Marketing

3 Ways Creative Marketing Attracts Potential Customers

Simply put, your brand will have trouble gaining any kind of exposure without a comprehensive creative marketing strategy. After all, content crafted using unique innovation will help you stand out from competitors and gain leads, which is…

March 21, 2018

Why Social Media Marketing is not only for Lead Generation

Social media marketing is one of the most essential promotional tools today. But, it is also one of the more misunderstood services. Although many people think social media’s sole purpose is to increase qualified leads, it does…

Facebook Privacy Scandal Lands Zuckerberg in Capitol Hill Hot Seat

4 Reasons to Conduct an SEO Audit in the Near Future

Graphic Design vs. Web Design: how are they Different?

The Ins and Outs of Using Stock Photography on your Website

5 Great Ways to Repurpose Content for New Audiences

How Pay Per Click Marketing Complements any Campaign

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