Online Marketing News Blog

March 17, 2021

Email Drip Campaigns Nurture Contacts Through the Buyer’s Journey

Because of its very attractive return on investment potential, email is a marketing channel of choice for local businesses right now. But these days, reliable results are steeped in strategy, not haphazardly distributed e-blasts. Find out how…

March 10, 2021

Digital Marketing, Responsive Web Design, Search Engine Optimization, Web Design

What is Website Health?

So, you just launched a new website. Before you kick back and let the leads or traffic come in, there are some things you need to know. Websites, much like any other investment you make, age over…

March 3, 2021

Content Marketing, Digital Marketing, Instagram, Responsive Web Design, Search Engine Optimization, , Web Design

If I Offer Instagram Shopping, Do I Need A Website?

A plethora of small businesses are popping up all over our social timelines. Skincare products, jewelry, clothes, wall art, and countless products created by talented people are now being sold by users we used to peruse through…

February 25, 2021

Branding, Content Marketing, Industry, Rebranding

3 Fundamentals to Creating a Brand

You might have an idea for a business, but it takes a lot to execute a startup. Most of what goes into it is developing your brand. There are three components to creating a brand that will…

February 19, 2021

Branding, Content Marketing, Digital Marketing, How-To, Inbound Marketing,

What is User Generated Content?

User generated content (UGC) skyrocketed this past year, and it was fantastic news for brands. With customer-created content and photos, brands have been able to save tremendously on production costs. What was the cause of this upward…

February 16, 2021

How the Facebook News Feed Algorithm Picks the Posts You See

At first glance, Facebook’s endless stream of content appears to be completely random and entirely disjointed. A cute photo of an old friend’s baby is followed by ads for Nike sneakers followed by a breaking news article…

February 12, 2021

Advertising

Fat Guy Media’s Favorite Super Bowl Commercials of 2021

While most of the spotlight was on the big game and The Weeknd’s halftime performance, this year’s Super Bowl featured a bunch of fun, new ads from the brands you love. So, whether you rooted for the…

February 8, 2021

Content Marketing, Digital Marketing, How-To, Inbound Marketing, Responsive Web Design, Search Engine Optimization, Web Design

First in Search: Fundamentals of SEO Marketing

Every business should recognize by now that SEO matters. Think about the way that you search for a service. Whether it be a restaurant, auto shop, or dentist, you’re turning to Google to see what’s available to…

February 1, 2021

Digital Marketing

What Are Marketing Analytics? And Why Are They So Valuable?

Marketing in the age of the internet presents us with a world of possibilities. One of the biggest advantages of digital marketing is the mountains of measurable data readily available to everyone. But what exactly are these…

January 25, 2021

Content Marketing

Must-Have Content Marketing Skills to Bring Your Marketing to the Next Level

It’s no secret that content marketing is one of the most important practices you can add to your everyday digital strategy. In the digital world we live in today, ensuring your content marketing skills are up to…

Email Drip Campaigns Nurture Contacts Through the Buyer’s Journey

What is Website Health?

3 Fundamentals to Creating a Brand

Fat Guy Media’s Favorite Super Bowl Commercials of 2021

First in Search: Fundamentals of SEO Marketing

What Are Marketing Analytics? And Why Are They So Valuable?

Must-Have Content Marketing Skills to Bring Your Marketing to the Next Level

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