Online Marketing News Blog

August 18, 2016

What Makes the World’s Most Valuable Brands so Valuable?

It’s no accident that the world’s most valuable brands excel year after year. They remain the best, because they follow a formula for brand success, which any business can easily learn. (more…)

August 16, 2016

Branding, Search Engine Optimization,

How to Keep your Keyword Strategy and Branding Seamless

Branding refers to the essence of your business, including its industry, products or services, company culture, logo—anything that identifies your company. One of the best ways to tell your brand’s story is through related keywords. But how…

August 13, 2016

Branding, Industry, Rebranding

What is A Brand Personality?

Struggling business owners sometimes wonder why their brand is less memorable than their competitors. A key factor in this comparison is understanding what a brand personality is. More often than not, their company lacks a defined brand…

August 11, 2016

Industry, ,

6 Social Media Etiquette Tips for Businesses

Just like in real life social situations, there are certain dynamics you must navigate on social media in order to successfully connect with other people. You understand that you should iron your shirt, comb your hair and…

August 9, 2016

Digital Marketing

How to Generate More Leads with Mobile Marketing

To generate the most inbound marketing leads, businesses have gone mobile. With mobile marketing targeted to smartphones, tablets and more, it’s possible to increase sales by getting right into the hands of potential clients. (more…)

August 6, 2016

Branding, Content Marketing, Facebook, General,

A Facebook Contest App for Every Business

Digital marketing campaigns are best served when they integrate social media platforms to their approach. Using social media for any campaign will undoubtedly increase your visibility while building your brand. Companies are becoming increasingly aware of how…

August 4, 2016

Content Marketing, Facebook,

5 Facebook Marketing Mistakes You Can Easily Learn to Avoid

Business owners are often puzzled by why their Facebook marketing results are worse than expected. However, it’s not a mystery why many businesses fail at social media marketing. They usually make one or more of the following…

August 2, 2016

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Social Media Trends: Harnessing the Power of Emotion

Stomach-turning anxiety, blood-boiling anger, happiness that makes you feel like you’re floating on a cloud—like it or not, these sentiments, and others, have an enormous influence on your everyday life. Playing on the power of emotions is…

July 30, 2016

Responsive Web Design, Web Design

How a Website Audit Helps Keep Your Site Up-to-Date

With the ever-increasing speed of technology, your website can show its age quickly. Its conversion rate and position on search engine results pages can begin to drop. However, this downward trend can be reversed by taking full…

July 28, 2016

Advertising, Branding, General, Industry, Snapchat,

How to Use Snapchat Ads for your Business

With over 200 million monthly users, Snapchat is starting to become one of the biggest names in social media. People are engaging with each other using the distinctive picture and video messaging. Snapchat allows its users to…

What Makes the World’s Most Valuable Brands so Valuable?

What is A Brand Personality?

How to Generate More Leads with Mobile Marketing

How a Website Audit Helps Keep Your Site Up-to-Date

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